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Welcome to the

Boucher Automotive Group



Boucher Automotive has 16 locations to serve you. In Metro

Milwaukee, the Boucher Automotive

Group has nine different stores located in Milwaukee and Waukesha Counties including suburban locations like the Boucher Nissan store in

Waukesha or Gordie Boucher

Ford Lincoln Mercury in West Bend, Wisconsin.

Boucher has 3 Racine

and Kenosha area stores totaling 7 different automotive brands. Frank Boucher Mazda Volkswagen Kia, Frank Boucher Chevrolet Cadillac Saab and Gordie Boucher Ford, all can help you find your next car in Racine or Kenosha. The
Boucher Automotive Group in Janesville
has 2 different stores that offer 8 different makes. Gordie Boucher Ford Lincoln Mercury, Gordie Boucher Mazda, Frank Boucher Chrysler Dodge Jeep, and Frank Boucher VW make up the exciting brands offered at our 2 Janesville locations. In Madison, Gordie Boucher Lincoln Mercury offers great deals on new and used cars. The Boucher Automotive Group is dedicated to serving southern Wisconsin with great deals and great service. From
Boucher Chrysler
vehicles to Boucher GM vehicles, we want to be your Wisconsin Car dealer. Throughout Southern
Wisconsin, the Boucher Automotive Group
Rides with You Every Mile! Currently ranked 75th in the nation’s Top 100 dealers, we’re a family owned and operated for over 30 years. The Boucher Automotive Group employs nearly 1000 people in our 16 dealerships. We take pride in serving Southeast Wisconsin with the finest selection and quality of over 4500 new and used vehicles. Gordie Boucher was recognized by Time Magazine with Wisconsin’s Quality Dealer Award Winner for exceptional performance and distinguished community service. Come into any of our 16 locations and see why “Boucher Rides with You Every Mile!”
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